Video Business Cards
...increase sales!
...move your prospects to action!
...increase your existing business!
...distinguish you from the competition!
...show you to be a leader in your industry!
...command attention!
So What Is It?
The digital business card is the most cost effective and visually compelling
marketing tool to hit business. It is a CD-ROM small enough to fit in your
coat pocket or wallet - about the size of one of your business cards with
rounded corners. It is a small CD, which can be played in most tray-fed CD
drives (excluding autos, stereos and slot feeds).
- It intrigues people to want to see more about your products
and services.
- It represents your company more professionally than any
business card.
- It saves you money over traditional marketing methods.
- It can be developed, updated, and completely changed much
more quickly than traditional marketing materials.
- It quickly leads prospects and clients to your web site.
Executives and sales people are now quickly replacing their old-style
business cards with interactive business cards. Names and contact
information appear right on the card so that the holder of the card can
contact you without having to load the CD. At the same time it is packed
with material designed to engage and intrigue the viewer to find out more
about who you are and what you have to offer.
Envision The Following Possibilities:
- Drive traffic to your web site. This is one of the greatest
benefits of the digital business card. A hyperlink on the card
leads people directly to your web site (a task that's getting
harder and harder to accomplish on the web). (You can
utilize your current site or work with our design team to
enhance and develop your company's online presence.)
- Keep additional information only a click away. Since
brochures and other traditional marketing collateral don't link
to your site, they continually have to be updated, or trashed.
By linking the viewer from your card to your web site, you
provide fast, easy access to this needed information. By
keeping more detailed, frequently-changing information on
your web site where visitors can always see "the latest", you
will also create a longer "shelf-life" for your card.
- Provide printable forms or documents which you or your
customer may need -- right on the card.
- Provide instructions for the viewer on how to use your
products/services.
- Demonstrate your product/service in a highly visual way.
People buy something they can see.
- Consolidate your marketing materials onto one highly
effective tool. Again, strategically placed links will get them
to more detailed information.
- Compel your viewers to action by engaging them with fullmotion
graphics, video, audio, links and other special
features.
You can even include Memory-Retention Techniques, which enhance
knowledge and remembrance about your company, products, and services.
(Ask us how Memory-Enabled Training can dramatically change your
business).
Increase Qualified Web Site Traffic
Your web site might be great but are you really reaching your audience?
Digital Business Cards direct people to your web site with the click of a
mouse. The browser automatically opens and loads your site. Clients can
then utilize your site for up-to-date information or online ordering.
This dynamic card empowers you with the ability to literally drive not only
more, but more qualified customers to your web site than ever before. As
you are talking with people, you'll know if they are a prospect or not. If
they are, instead of merely handing out a stale business card, equip your
customers and prospects with a tool that will motivate these qualified leads
to explore your products and services more fully.
Engage the Viewer, Keep the Viewer
Make your business come alive by having your vision literally unfold before
the viewer's eyes. Make your products, services, and information become
realities in the eyes of the viewer.
Just imagine the recipient of your card getting a video chock-full of
graphics and motivational information, and maybe even a virtual coupon to
lead them to immediate action.
Once viewing your presentation, it is easy to lead viewers to your web site
for more detailed information. The link to your site which resides directly
on the card helps "captivate" your audience.
Revolutionize your Marketing
Imagine your marketing materials moving from "stagnant" to "active" as
the words that were once dormant now dance with animation and links to
places you want to lead the viewer. You are now in complete control of
handing the customer volumes of information for potentially much less
than the cost of a standard brochure. Marketing takes on a whole new life
as you begin to use these technologically-superior products.
Reduce Costs
This form of interacting with your potential customers and existing clients
is extremely cost effective. The digital business card can cost much less
than what you would normally pay for a decent brochure! Plus, for the
price of a stamp you can mail the card in its companion mailer with a space
for a personal note - a key technique for any salesperson. Not only can you
decrease your advertising costs, you can also dramatically increase your
response rate, as you'll see a little later.
Conduct Market Research
Digital Business Cards provide you with the means to conduct market
research for your company - tracking sales by region, by salesperson, by
product number or anything else your business needs to track.
Stay Ahead Of Your Competition
While your competition is handing prospective clients a paper brochure,
hand a digital business card to your prospective clients. You handing them
your business card at the same time you are giving them with a unique and
positive impression of you and your business. In addition, you are
providing them with dynamic access to your information and services at a
fraction of what traditional marketing would cost.
Look Professional
Ever have someone hand you one of those desktop printer-made business
cards with perforations on the edges? Leave your prospects and clients
with a professional, exciting and memorable impression. Show them you
are a leader in the latest business tools.
Get Noticed/Command Attention
The digital business card is many more times more likely to get noticed and
build brand awareness compared to an average business card. Think of
how often it is difficult to get the time or attention you need to get your
message across clearly. If you are a salesperson, a digital business card is
your dream tool! Hand your customer or prospective client your card and
get noticed.
Consolidate
Integrate all of your collateral into one complete and effective tool. The
digital business card eliminates the need for separate brochures, sales
presentations, videos, and business cards. The digital business card is
every marketing tool you have ever used or ever will need to use in one
convenient, light, compact, and powerful tool.
Provide Fast and Easy Access to Information
Hand your customers a fast and easy tool for getting information. When
inserted into a tray-fed CD-Rom drive the presentation opens and starts
automatically. You really don't have to know how very much about
computers. There's no software to download. Once it opens, they just point
and click. Imagine your company information presented in such a way that
your viewer is engaged within seconds of sitting down to their computer.
One click on your web site link and they have quick access to other
important information.
The Likely Results
Compare the following results to the old-style paper brochure.
- 90% of people who receive the card view it.
- Over 85% watch it the first day they receive it.
- 94% of the cards are watched with someone else in
attendance.
- There is at least a 50% increase in retention of the
information.
- The card receives anywhere from 10-60 times the response
rate of other media.
Pricing
Pricing is based on the volume of CDs you order.
We are highly competitive. It's not likely you'll find better pricing.
Call 412-835-4308 for more information, or email us pittsburghicu@verizon.net
More Ideas...
- Presentations: Introduce your prospect to a unique sales call.
Stop telling them what you can do and show them.
- Direct Mail: For the price of a stamp you can send them to
each of your current customers to introduce your new
products, services and information.
- Trade Show Giveaways: Give them to your hot prospects or
wear them around your neck to create interest. You will get
asked about it. When visitors inquire, another card is pulled
from the pocket and given to them. You can even have a
"Take One" lucite holder at your booth. Since this is
information (rather than a free pen, etc.) few will take it who
aren't interested. Even if they take it just to see what it is,
they are still viewing the presentation -- and will likely view
it with another person, creating more exposure for your
company.
- Trade Show Presentation: Generate more interest in your
booth. Just insert this tiny CD into a computer. It's easy,
effective and travels well.
- Training: Update your sales staff on your newest products
and services or your Customer Service team on new policies
and procedures (using our unique memory retention
techniques)
- Virtual Coupons: Encourage viewers to try your product or
service by providing a special discount. Invite them to link to
your web site to place their order using a code found inside
the card.
- Presentation Pieces: Placed in die cut areas of other
promotional pieces, as part of a larger package.
- Quick One-on-One Presentation: Pop the card into your
laptop in order to make a presentation. When done, hand the
prospect your card.
- Off Line Web Site: While travelling, you can display your web
site without having to be online.
- Meet and Greet Tool: Drop several into your coat pocket
before you go to networking events. And don't forget the golf
course!
Digital Business Cards are the fastest, simplest and most economical
method of marketing your business, products or services.
Perpetuate Your Business - NOW!
The digital business card is the supreme tool on the business market today.
It enables you to increase the knowledge about your company, products,
and services. Brand-name recognition soars when put together in this
super-cool package. Anyone can be average, but you want to leave an
impression.
Your web site communicates your individuality. It conveys what is
distinctive about you, and what sets you apart from your competition. Now
you can put that information directly into the hands of your most valuable
prospects.
Now you can bring your products, services and company information to life
with the power of a digital business card -- the most cost effective and
visually compelling tool to hit the electronic media business. If you're
looking for a new way to launch your business to the next level or simply
distribute a savvy presentation with a professional touch, then you will
appreciate all of the great benefits a digital business card has to offer. The
possibilities are endless……